How we generated more than 150 leads in 60 Days

Challenges: We had to generate leads for our Mumbai based client. This project was re-labeled one. The client wanted to spread around multiple states. Client was already using services of Just Dial and getting leads but they may not be as accurate as they wanted to. The client was already ranking for the keywords that match their business. Also, they were having new competition in the market.

Solution: We came with the idea of using Google Ads to generate ads because there was already demand for the services that they are selling. There were few prominent keywords that customers were using to search on Google. We dig in further and our SEO specialist conducted thorough keyword research analysis with regards to the client’s services and we gathered results from their previous lead gen provider that is JD. We analysed in which area there was already an awareness was created through their past campaigns and customers were eager to taste this services of our client.

We grouped our campaign region wise and state wise and we utilised various new keywords that were prominent enough to tap on. This way we generated 159 leads in 30 Days